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Vinden - Smart Förvaring

Project Type

Promotional Campaign Hyper Island Student Project

Date

October 2021

Location

Stockholm, Sweden

Vinden is a fast-growing Stockholm-based storage company. The project focused on strengthening the brand’s relationship with its existing user base and positioning the service as part of everyday life rather than only for major life events.

The main challenge was delivering a strategic and creative solution within a four-week timeline while working in a newly formed international team. The project required strong coordination, structured communication, and close client collaboration to maintain alignment throughout the process.

The solution was an insight-driven communication strategy supported by social and street campaign concepts. The content focused on showing how the service integrates naturally into daily routines, using simple, flexible visual formats designed for long-term scalability.

The project strengthened my approach to cross-cultural collaboration, fast-paced strategic development, and audience-led decision making.

© 2024, Sergej Krynycky

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